Super Zoo 2017

(Novi, MI-July 2017) – smartpetlove is excited to announce the launch of 18 new products during SuperZoo in Las Vegas, Nevada, taking place July 25-27, 2017 at Mandalay Bay Resort and Casino.

are a brand-new product line designed for durable, lasting fun and engagement! Pet parents can insert treats into the toy to bust boredom and extend play. With or without treats, they are fun to chase and fetch. Made from durable natural rubber, Bounderz™ come in a variety of bright colors and are available in two sizes to fit small/medium and large dogs.

smartpetlove is also expanding its tender-tuffs durable dog toy line with the addition of 13 new marine-themed toys. Tender-tuffs are made with our proprietary Tearblok Technology, making these the strongest, most durable plush dog toys in the industry.

New Hammerhead Shark for Large Breed Dogs

New Hammerhead Shark for Large Breed Dogs

“2017 is an exciting year for smartpetlove and there’s a lot to check out at SuperZoo. For starters, we are excited to debut Bounderz™ at the show. Our office dogs had a blast testing out these new toys and we know they will be a big hit,” says Anjilla Young, Director of Marketing. “We will also be making a splash by expanding our tender-tuffs line with a marine theme. My favorite is the hammerhead shark for large breed dogs.  We had feedback from retailers asking us to expand our small dog category, so visitors to our booth will also notice our mighty mights toys have doubled. Stop by booth #3601 to see all of the new products!”

Heart-Shaped Puppy Teething Aid

Heart-Shaped Puppy    Teething Aid

Attendees at SuperZoo will also notice a new heart-shaped Puppy Teething Aid. The Puppy Teething Aid has the same features as smartpetlove’s existing teething aids, but in a new shape and design. The frozen teething aid is designed with massaging ridges and fingers and a space to add water and freeze to help ease a puppy’s aching, sore gums.

About smartpetlove

Our pets are more than just pets, they are family. At smartpetlove, we don’t just understand that, we live it. We tap into the growing knowledge base in animal psychology to create smarter and more effective ways to care for our customers’ furry family members. We design all of our products to speak to a pet’s natural instincts in ways that alleviate anxiety, provide comfort and calm, promote play, and strengthen the bond between pet and pet parent to help create happy, harmonious homes. For more information, visit us at

Contact:  Anjilla Young, Director of Marketing,


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